| 000 | 01031nam a2200349 i 4500 | ||
|---|---|---|---|
| 001 | 000655201 | ||
| 005 | 20240105152138.0 | ||
| 008 | 150522t20142014njua rb 000 0 eng d | ||
| 020 | _a9780133078350 | ||
| 020 | _a0133078353 | ||
| 035 | _a402283 | ||
| 035 | _a403257 | ||
| 040 |
_aUIASF _bspa _erda _cUIASF _dUIASF |
||
| 050 | 4 |
_aHF 5415.13 _bW66.2014 |
|
| 100 | 1 |
_aWood, Marian Burk _eautor |
|
| 245 | 1 | 4 |
_aThe marketing plan handbook / _cMarian Burk Wood. |
| 250 | _aFifth edition. | ||
| 264 | 1 |
_aUpper Saddle River, New Jersey : _bPearson Education, _c2014, |
|
| 264 | 4 | _c©2014. | |
| 300 |
_axiv, 210 páginas ; _c23 cm |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_asin mediación _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncluye referencias bibliográficas. | ||
| 650 | 4 |
_aMercadotecnia _xAdministración - _vManuales |
|
| 650 | 0 |
_aMarketing _xManagement _vHandbooks, manuals, etc. |
|
| 905 | _a01 | ||
| 942 | 1 | _cNEWBFXC1 | |
| 999 |
_c611298 _d611298 |
||
| 980 |
_851 _gRonald RUIZ |
||