000 | 00798cam-a2200289-a-4500 | ||
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001 | 000063729 | ||
005 | 20240105133005.0 | ||
008 | 930514t19671967xxu r 000 0 eng d | ||
035 | _a134130 | ||
035 | _aUIA0063729 | ||
040 |
_aUIASF _cUIASF |
||
041 | 0 | _aENG | |
050 | 4 |
_aHD 31 _bA53.81 |
|
100 |
_aMiller, Ernest Charles _d1925- |
||
245 | 1 | 0 |
_aMarketing planning : _bapproaches of selected companies / _cErnest C. Miller |
260 |
_aNew York : _bAmerican Management Association, _cc1967 |
||
300 |
_a100 p. ; _c28 cm |
||
440 | 0 |
_aAMA research study ; _v81 |
|
500 | _aIncluye índice. | ||
650 | 0 | _aAdministración industrial | |
650 | 0 |
_aMercadotecnia _xEstudio de casos. |
|
905 | _a01 | ||
942 | 1 | _cNEWBFXC1 | |
999 |
_c62851 _d62851 |
||
980 |
_851 _gRonald RUIZ |