000 02508nam a2200385 i 4500
001 000678004
005 20240105152604.0
008 160512t20142014nyu rb 001 0 eng d
010 _a2014000833
020 _a9781479879908
035 _a410659
040 _aDLC
_bspa
_erda
_cDLC
_dUIASF
050 4 _aGT 2254
_bF35.2014
100 1 _aFalls, Susan
_eautor
245 1 0 _aClarity, cut, and culture :
_bthe many meanings of diamonds /
_cSusan Falls.
264 1 _aNew York ;
_aLondon :
_bNew York University Press,
_c2014,
264 4 _c©2014.
300 _axix, 217 páginas ;
_c24 cm
336 _atexto
_btxt
_2rdacontent
337 _asin mediación
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
520 _a"Images of diamonds appear everywhere in American culture. And everyone who has a diamond has a story to tell about it. Our stories about diamonds not only reveal what we do with these tiny stones, but also suggest how we create value, meaning, and identity through our interactions with material culture in general.Things become meaningful through our interactions with them, but how do people go about making meaning? What can we learn from an ethnography about the production of identity, creation of kinship, and use of diamonds in understanding selves and social relationships? By what means do people positioned within a globalized political-economy and a compelling universe of advertising interact locally with these tiny polished rocks?This book draws on 12 months of fieldwork with diamond consumers in New York City as well as an analysis of the iconic De Beers campaign that promised romance, status, and glamour to anyone who bought a diamond to show that this thematic pool is just one resource among many that diamond owners draw upon to engage with their own stones. The volume highlights the important roles that memory, context, and circumstance also play in shaping how people interpret and then use objects in making personal worlds. It shows that besides operating as subjects in an ad-burdened universe, consumers are highly creative, idiosyncratic, and theatrical agents".
504 _aIncluye referencias bibliográficas e índice.
650 0 _aDiamonds
_xSocial aspects.
650 4 _aDiamantes
_xAspectos sociales.
650 0 _aSymbolosm
650 4 _aSimbolismo
650 0 _aIdentity (Psychology)
650 4 _aIdentidad (Psicología)
905 _a01
942 1 _cNEWBFXC1
999 _c633811
_d633811
980 _851
_gRonald RUIZ