000 | 01547nam a2200385 i 4500 | ||
---|---|---|---|
001 | 000699555 | ||
003 | OCoLC | ||
005 | 20240105153118.0 | ||
008 | 170902t20152015inua r 001 0 eng d | ||
010 | _a 2015936338 | ||
020 | _a9781119053064 | ||
035 | _a422100 | ||
040 |
_aYDXCP _bspa _erda _cYDXCP _dUIASF |
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050 | 4 |
_aTK 5105.885.G66 _bW35.2015 |
|
100 | 1 |
_aWaisberg, Daniel, _eautor |
|
245 | 1 | 0 |
_aGoogle Analytics integrations / _cDaniel Waisberg. |
264 | 1 |
_aIndianapolis, IN : _bJohn Wiley & Sons., _c2015, |
|
264 | 4 | _c©2015 | |
300 |
_axxiv, 187 páginas : _bilustraciones ; _c24 cm |
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336 |
_atexto _btxt _2rdacontent |
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337 |
_asin mediación _bn _2rdamedia |
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338 |
_avolumen _bnc _2rdacarrier |
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500 | _aIncluye índice. | ||
520 | _a"This unique guide takes you well beyond the basics of using Google Analytics to track metrics, showing you how to transform this simple data collection tool into a powerful, central marketing analysis platform for your organization. You'll learn how Google AdWords, AdSense, CRMs, and other data sources can be used together to deliver actionable insights about your customers and their behavior."--Publisher's website. | ||
630 | 0 | 4 | _aGoogle Analytics. |
650 | 0 | _aWeb usage mining. | |
650 | 4 | _aUso de la minería Web | |
650 | 0 |
_aInternet users _xStatistics _xData processing. |
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650 | 4 |
_aUsuarios de Internet _xEstadística _xProcesamiento de datos |
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905 | _a01 | ||
942 | 1 | _cNEWBFXC1 | |
999 |
_c655219 _d655219 |
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980 |
_851 _gRonald RUIZ |