| 000 | 01148nam a2200373 i 4500 | ||
|---|---|---|---|
| 001 | 000644828 | ||
| 005 | 20240105153835.0 | ||
| 008 | 150126t20122012nyu rb 000 0 eng d | ||
| 020 | _a9780071791090 (alk. paper) | ||
| 020 | _a0071791094 (alk. paper) | ||
| 035 | _a399172 | ||
| 040 |
_aDLC _bspa _erda _cDLC _dUIASF |
||
| 050 | 4 |
_aHM 742 _bS33.2012 |
|
| 100 | 1 |
_aSchaefer, Mark _eautor |
|
| 245 | 1 | 0 |
_aReturn on influence : _bthe revolutionary power of Klout, social scoring, and influence marketing / _cMark Schaefer. |
| 264 | 1 |
_aNew York : _bMcGraw-Hill, _c2012, |
|
| 264 | 4 | _c©2012. | |
| 300 |
_axviii, 215 páginas ; _c24 cm |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_asin medio _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncluye referencias bibliográficas. | ||
| 650 | 0 | _aOnline social networks | |
| 650 | 4 | _aRedes sociales en línea | |
| 650 | 0 |
_aSocial media _xMarketing |
|
| 650 | 4 |
_aMedios sociales en línea _xMercadotecnia |
|
| 650 | 0 | _aSocial influence | |
| 650 | 4 | _aInfluencia social | |
| 905 | _a01 | ||
| 942 | _cNEWBFXC1 | ||
| 999 |
_c692373 _d692373 |
||
| 980 |
_851 _gRonald RUIZ |
||