000 | 00811cam-a2200277-a-4500 | ||
---|---|---|---|
001 | 000085234 | ||
005 | 20240105134155.0 | ||
008 | 950918t19881988xxua r 000 0 eng d | ||
020 | _a0-201-07996-8 | ||
035 | _a177226 | ||
035 | _aUIA0085234 | ||
040 |
_aUIASF _cUIASF |
||
050 | 4 |
_aHF 1009.5 _bB89.1988 |
|
100 |
_aBuzzell, Robert Dow _d1933- |
||
245 | 1 | 0 |
_aMultinational marketing management : _bcases and readings / _cRobert D. Buzzell, John A. Quelch |
260 |
_aReading, Mass. : _bAddison-Wesley, _cc1988 |
||
300 |
_ax, 500 p. : _bil., tablas ; _c24 cm |
||
500 | _aIncluye apéndice y bibliografía. | ||
650 | 0 |
_aMercado de exportación _xAdministración. |
|
700 | 1 | _aQuelch, John A | |
905 | _a01 | ||
942 | 1 | _cNEWBFXC1 | |
999 |
_c84093 _d84093 |
||
980 |
_851 _gRonald RUIZ |